About This Matcha:
Our Select Grade Organic Matcha is a premium, ceremonial-quality matcha made from 100% first harvest spring leaves, grown without any fertilizers on a family farm in the Kirishima Mountains of Kagoshima. The leaves are shaded for over 20 days before harvest to develop deep umami, complexity, and vibrant green color.

This matcha features a carefully crafted blend of three cultivars:

• Okumidori – soft and smooth

• Yabukita – provides structure and body

• Saemidori – adds a savory, umami-rich note

The result is a grassy, crisp flavor with a refined astringency that makes it perfect for both straight matcha and lattes. Organic matcha naturally has a cleaner, sharper profile than conventional matcha, and pairs beautifully with milk to create a balanced and full-bodied drink.

To help control cost this season, the matcha is jet milled instead of stone milled. While this may result in a slightly different texture or color, the core flavor remains strong, clean, and nuanced. This is an excellent matcha for everyday drinking that still meets high ceremonial standards.

Preparation tips:
Enjoy with just water for a bright, focused cup, or pour a concentrated shot over milk for Asha’s signature matcha latte. 

A 30g bag makes about 15 servings.

Thanks to the hard work and dedication at the farm level, we are able to enjoy this beautifully balanced, low astringency, full flavored matcha. We have a limited quantity this year, so when we sell out that will be it until August of next year. 

We understand that the steep increase in price may come as a shock, but due to a global matcha shortage the price of matcha raw materials has doubled, and this doesn't include tariffs. To keep this matcha accessible, we’ve chosen to lower our margin and raise the price only by the smallest amount necessary.