Our Select Grade Organic Matcha is a premium, ceremonial-quality matcha made from 100% first harvest spring leaves, grown without any fertilizers on a family farm in the Kirishima Mountains of Kagoshima. The leaves are shaded for over 20 days before harvest to develop deep umami, complexity, and vibrant green color.

This matcha features a carefully crafted blend of three cultivars:

• Okumidori – soft and smooth

• Yabukita – provides structure and body

• Saemidori – adds a savory, umami-rich note

The result is a grassy, crisp flavor with a refined astringency that makes it perfect for both straight matcha and lattes. Organic matcha naturally has a cleaner, sharper profile than conventional matcha, and pairs beautifully with milk to create a balanced and full-bodied drink.

To help control cost this season, the matcha is jet milled instead of stone milled. While this may result in a slightly different texture or color, the core flavor remains strong, clean, and nuanced. This is an excellent matcha for everyday drinking that still meets high ceremonial standards.

Preparation tips:
Enjoy with just water for a bright, focused cup, or pour a concentrated shot over milk for Asha’s signature matcha latte. 

A 30g bag makes about 15 servings.

Note on Pricing:
Due to a global matcha shortage and a steep rise in organic Tencha costs (over 2x compared to last year), our cost has increased by more than 50%. To keep this matcha accessible, we’ve chosen to lower our margin and raise the price by the smallest amount necessary.